4 Tips for Turning Followers into Fans

4 Tips for Turning Followers into Fans

Don’t focus on followers; cultivate fans. Or better yet, turn followers into fans. That was the message of a recent social media video Chris and I produced. Viewers immediately posed the question: “How?” In a world that makes a big deal of how many followers your social media accounts have, the idea of cultivating fans…

Q & A: Are hybrid publishing services worth the money?

Q & A: Are hybrid publishing services worth the money?

Good question, Maria! Let’s look at the three most common types of publishing: If the company you’re hearing from is legit, it’s most likely a hybrid publishing service. This isn’t a bad way to go, especially if you’re struggling with the traditional and independent publishing route, but it does cost more. That said, we’re always…