Blog & Pod
Here’s what’s on our mind, for better or worse! Enjoy the pontification mixed in with some great resources for writers.
What We Learned as Authors in 2021 (Branding)
For many people 2021 was a difficult year. For Chris and Gena as writers and entrepreneurs, it held several lessons they’ve grown from – and that you will find insightful when it comes to branding for authors.
One of the BEST Ways to Grow as a Writer
We all need to grow as writers, so what are the best ways? In this episode, Chris and Gena talk about one of Gena’s favorites: by teaching writing to others. When you have to explain techniques and break down concepts, you can’t help but grow as a writer. You become more aware of those techniques as you write/edit.
How We TRIPLED Our Email Open Rates
Getting your emails opened is SO important. If no one’s opening your emails, no one’s reading them! In this episode, Chris and Gena talk about how they TRIPLED their email open rates quick and easy.
What You Need to Self-publish on Amazon’s Kindle Direct Publishing (KDP)
Are you ready to self-publish your book on Amazon’s Kindle Direct Publishing platform? It’s easier than you think. In this episode, Chris and Gena talk about everything you need for your book…so you can get published today.
5 Key Components of an Awesome Author Website
Every author website needs key components to make it effective, not only for readers, but also for Google to find and index properly. In this episode, Chris and Gena talk about the 5 most important items for YOUR website.
4 Ways to DESTROY Writer’s Block – Every Time
Writer’s block can plague writers, keeping them from writing their books or building their freelance careers. In this episode, Chris and Gena talk about writer’s block and how to DESTROY it like the wimpy villain it is.
Ideas include getting a due date, finding accountability, using the Pomodoro technique and more.
What works for you?
4 Essential Pillars of a Successful Writing Career
If you want to become a full-time writer, or even just author a book in your spare time, you need to know the four pillars of a writing career: Writing, Publishing, Branding, and Selling.
In this episode, Chris and Gena talk about each one and how you can launch your career or book with these pillars.
Christmas Song Parodies for Writers
You guys are awesome. We asked people on our mailing list to send us parodies of popular Christmas song titles and – wow! – you guys delivered! Here are some of our favorites… Grandma Got Run Over By a Book ClubLet It Sell, Let It
Who Are You Writing For? Identifying Your Audience
This struggle to identify audience is common. Writers often have stories to share and messages to convey, but they find themselves in the weeds with their message, unsure of how to bring it all together. More times than not, this confusion comes down to not knowing who their audience is.