Don’t Fear the Ebook [Live-blogging the DFW Writer’s Conference]
Reading Time: 1 minute Russell C. Conner spoke on ebooks today, revealing some of his personal experience with the format. He’s actually found his self-published ebooks outselling his hard copies by 8-to-1!
The two C’s of electronic media:
- Convenience—it must be easy to download and customizable
- Cost—the price must be lower than its physical counterpart
Compare, for instance, the price of a book at Amazon:
- Retail hardback: $27.99
- Audiobook: $26.39
- Discounted Price: $14.50
- Kindle Price: $9.99
Even if you sell your ebook for $6.99, your royalty per book is $2.45—much more than you’d get through a physical book!
How to set-up a quick-and-easy ebook:
- Use Times New Roman, no bigger than 16pt font
- Use center, bold, italic and underline…that’s about it
- Use asterisks as page breaks to keep it simple
- Save from Microsoft Word as an HTML web page
- Go to Amazon’s Kindle Direct Publishing and upload
- Go to Smashwords to get an ISBN for $10 and upload (but keep Amazon separate)
Christopher Maselli
Award-winning author Christopher P.N. Maselli has written more than 40 books, is a Certified Digital Marketing Professional, marketing writer and ghostwriter...and on his training site, Writing Momentum, he helps put other writers on the fast track to success! He has received a Masters of Fine Arts in Writing and is currently traveling the US with his family.
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